A Thousand Shades of Tet, Made Richer with 333

From vibrant Tet experiences to an energetic performance by Dương Hoàng Yến, Anio Media captured the many colors and memorable moments of 333’s Tet celebration.

A TET CELEBRATION IN MANY COLORS

Inspired by the spirit of “A Thousand Shades of Tet - Made Richer”, the 333 activation brought the festive atmosphere closer to consumers through a series of interactive experiences.

From Tet-themed photobooths, calligraphy and interactive games to live entertainment, each touchpoint brought its own character while creating a warm, lively and distinctly Tet atmosphere.

The highlight came with Dương Hoàng Yến’s live performance, bringing an energetic atmosphere to the celebration and creating memorable moments with the audience.

CAPTURING THE SPIRIT OF 333

As the event’s photography and videography partner, Anio Media followed the experience from the first guest interactions to the activities and live stage.

The visual direction focused on atmosphere, emotion and authentic interactions, while keeping 333 present throughout every touchpoint. From candid moments to the energy of Dương Hoàng Yến’s performance, each frame captured the spirit of “A Thousand Shades of Tet - Made Richer.”

KEEPING THE TET MEMORIES ALIVE

From intimate everyday moments to the energy of the live stage, Anio selected and edited the footage into recap and highlight content, allowing the spirit of 333’s Tet celebration to continue beyond the event.

Tet may come in a thousand shades, but the moments we share are what make every gathering richer.